Even Chicago Bulls' head coach Fred Hoiberg used curling to teach his young superstar Lauri Markkanen.
Hoiberg used golf reference about overcompensating on next shot when working w/ Markkanen on his shot. Markkanen looked at Hoiberg like he "had 3 eyes." So Hoiberg used curling: "You have to continue to trust that stroke when you throw---what do you call it?---the stone."
“The Olympics have definitely driven growth and exposure, but the key for us is not to disappear between Olympics,” USA Curling CEO Rick Patzke told ESPN. “You can get really popular for 17 days and then go away, you know?”
With the rush of excitement surrounding the men's team, and the two Wisconsin natives Matt Hamilton and John Shuster, that could be possible.