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Businesses hope Mother's Day brings a spike in revenue

Posted at 7:11 PM, May 08, 2020
and last updated 2020-05-08 20:11:42-04

MILWAUKEE-- While many business are struggling, some are hoping Mother's Day will bring them an increase in revenue.

Marty Loppnow, Co-owner of Waukesha Floral said he is starting to see business pick up, as people are looking for a special way to say thanks to mom.

“We are so busy. If you can’t go to brunch, maybe you are going to send flowers. If you can’t go to the care facility because it’s on lockdown, we can still get flowers into those places,” said Loppnow.

Over at Engine Company No.3 they are working to adapt to changing times. Normally Mother’s Day is one of their busiest days for brunch. However, this year they only anticipate to make a quarter of their typical sales.

“Mother’s Day brunch and Easter are two really big winner for sales. We are going to do ok with our kits but it’s not what we would have done traditionally, not even close,” said Peter Sandroni, owner and Chef at Engine Company No. 3.

To adjust to the changing times, they are now selling Brunch to-go kits that include sausage, bacon, pancakes or french toast. Along with cooking instructions.

“Hopefully this will make it a little more personal and emotional for mom by having it done for her at home,”said Sandroni.

The price is $45 and feeds a family of four.

“We thought why not make something to make it interactive and people can make food for mom at home,” said Sandroni.

Most of the items in the kit comes from local farmers, it’s a way to support multiple businesses at once.

“We know in order for us to be successfull, we have to help the community around us as much as we can,” said Sandroni.

For Karen Herrera, owner of Sugar and Flour Bakery and Cafe, she is selling sugar cookie kits for Mother's Day.

“Moms can make their own cookies with their kids over the weekend,” said Herrera.

Their sugar cookies are their most popular item. The cookies kits cost $26 for a dozen cookies or $50 for two dozen.

“It comes with frosted cookie bags or royal icing and sprinkles,” said Herrera.

Despite Mother’s Day looking different this year, the message to mom is always the same.

“Mom is always going to be mom. Remember those memories of mom, and make sure you make her day special during this pandemic,” said Loppnow.

“Being a mom myself what I would I like for myself and all moms is to just have a nice day,” said Herrera.

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