MILWAUKEE -- In an interview with Ric Bucher of Bleacher Report and FS, Milwaukee Bucks Co-Owner Wes Edens explained that Fiserv Forum could have ended up elsewhere in the city.
According to our partners at the Milwaukee Business Journal, Edens said that the team considered lakefront property and the Third Ward as possible locations.
“We looked at all the different possible sites where we could put the building and one of those was down there at the lakefront,” Edens said.
One of the reasons they chose not to build on lakefront property was because of the cold.
“The real estate agent was telling us the virtue of it and I’m like ‘I’m not sure this is where we want to be in the middle of February,'” Edens said.
At the end of the day, the organization chose downtown Milwaukee.
“We were very focused on keeping the arena downtown and doing our part to build downtown,” Edens said of the decision to remain in the same neighborhood where the Bucks have played since 1968.
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