NewsMilwaukee Tonight

Actions

Hidden Gems: Pete’s Pops going beyond popsicles by hiring from the neighborhood

Posted at 6:03 AM, Oct 04, 2021
and last updated 2021-10-04 20:02:33-04

Watch Cassandra's story Monday on Milwaukee Tonight at 6:30 p.m. - click/tap here to watch live.

Popsicles...really? Yes! Though it started as a side hustle, Pete’s Pops is building an empire one Popsicle at a time. Now, that’s me saying this, Pete Cooney is far too modest. Still, Pete has made his Pops known throughout the city with three pop-shops and numerous Popsicle carts covering the city, bringing pops n’ positivity everywhere they are.

I met with Pete and his crew at his Vliet Street location, a location in the Near West Side neighborhood chosen with the hopes of being a part of the revitalization of that community. Pete purposely hires kids from the neighborhood, teaching financial aptitude by encouraging them to open bank accounts.

“They work really hard, seldom missing a day," said Pete.

Pete’s handmade pops come in a variety of flavors, which rotate depending on the season as their ingredients are always fresh. With 70 flavors and counting, the possibilities are as endless as Pete’s potential to realize Popsicle domination (My words, not his).

Check out Pete’s Pops on their website hereand on Facebook here.

Report a typo or error // Submit a news tip

milwaukee tonight

News

Nominate your 'Hidden Gem' for Milwaukee Tonight

Milwaukee Tonight focuses on the people, places, and events that make the community special. From artists to architecture, food to festivals, neighborhoods to nightlife - this show is a nightly reminder that our city is filled with stories to be proud of. Watch weekdays at 6:30 p.m. on TMJ4.