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Glorioso’s Italian Market on Brady Street to close temporarily after fire above store

Glorioso’s Italian Market on Brady Street to close temporarily after fire above store
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MILWAUKEE — Glorioso’s Italian Market on Brady Street announced Friday it will close temporarily following a fire at the store.

An investigation into the fire, which started on the second floor of the building, is underway, according to the Milwaukee Fire Department.

"That's probably one of the worst phone calls to get," one of the market's new owners, Carmine Presta, told TMJ4.

Carmine Presta
Carmine Presta is one of the new owners of Glorioso's Italian Market in Milwaukee.

Presta said the damage is mainly in a laundry room and a room that contains a server, the hub of the store's technology. The first floor is fine, but there is a lot of soot from the smoke.

"You just feel sad because us being a new owner with the Glorioso family, I know how hard they worked, as hard as we and my father work in Illinois, but you just feel sad," Presta explained.

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Perishable food will have to be thrown away. The health department has been notified to inspect the business following the fire.

"My immediate reaction was to get up, take a shower and come on down here and see what I could do to help," former owner Michael Glorioso said.

Michael Glorioso
Michael Glorioso is the former owner of Glorioso's Italian Market. He told TMJ4 that their family will be there to help the new owners work towards reopening.

The market first opened in 1946. It is a destination for local residents and visitors. Glorioso believes this the stores first significant closure due to an issue in its nearly 80 year history.

"We have always loved it. I love to take my older daughter every once in a while. My husband goes here," longtime customer Judith Callan said.

Judith Callan
Judith Callan has been shopping at Glorioso's Italian Market for several years. Like many, she was sad to learn about the fire, but looks forward to the reopening.

Many customers were sad to hear the news when they arrived and offered their condolences to staff.

Kim Woychik planned to make her first trip to the market for her birthday.

Kim Woychik
Kim Woychik planned to visit Glorioso's for the first time as part of her birthday celebration.

"I was bummed and I'm sorry for them. I'm sorry they had to go through that damage and loss," Woychik stated.

"Hopefully they can get everything squared away and back in business in no time," said Spencer Linse.

Spencer Linse
Spencer Linse is a regular customer at Glorioso's Italian Market. Linse was bringing a friend to the deli when he learned about the fire.

No injuries were reported. Presta ensured employees will continue to receive an income while they work to reopen.

Watch: Milwaukee firefighters extinguish fire above popular Brady Street Italian market

Glorioso’s Italian Market on Brady Street to close temporarily after fire above store

The cause of the fire is not known at this time. The owner says it will be a few weeks before they can reopen.


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