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Viewawkee: Milwaukee County Historical Society launches new tourism program

Posted at 6:56 PM, Aug 07, 2020

MILWAUKEE — The Milwaukee County Historical Society has launched a new tourism program that allows visitors and citizens to take a look into the past.

Viewawkee is a new educational experience that has been placed at 10 different locations around Milwaukee. At each location, visitors will find "custom, five-foot-tall street-side binoculars, modified to show a historic photo of the same location they are placed."

In addition to the binoculars, a website has been established where people can find information on the locations as well as additional photos. That website can be found here.

CG Schmidt partnered with the historical society for the project, so naturally, five of the locations feature views of projects that CG Schmidt worked on.

“For more than a century, CG Schmidt has been proud to be the trusted building partner on projects that have literally shaped the Milwaukee skyline,” said CG Schmidt President & CEO Rick Schmidt. “As we reflect on 100 years in this community, we are thrilled to be a part of this project that offers a look back in time to our city’s architecture and landscape history."

The historical society hopes to grow this project throughout the years by installing more binoculars around the city.

“Programs like Viewaukee allow the Society to meet people where they are and to help them explore the past, especially as it relates to their life and experiences today,” said Mame McCully, executive director of the Milwaukee County Historical Society.

As of now, there are 10 locations which are as follows:

  • Milwaukee War Memorial, 750 N Lincoln Memorial Dr, Milwaukee – sponsored by CG Schmidt
  • Summerfest North End, E Clybourn St – sponsored by CG Schmidt
  • Milwaukee Public Market Pocket Park (park to the west of Public Market), 407 N Water Street, Milwaukee – sponsored by CG Schmidt
  • Milwaukee Riverwalk at the Marcus Center, 929 N Water St, Milwaukee – sponsored by CG Schmidt
  • North Point Water Tower, 2288 N Lake Dr, Milwaukee – sponsored by CG Schmidt
  • Miller Valley at the Historic Caves, 4251 W State St, Milwaukee – sponsored by MillerCoors
  • The Milwaukee River, Wisconsin Ave Bridge & Riverwalk – sponsored by Wisconsin Preservation Fund
  • 16th Street Bridge, Corner of 16th St and Clybourn St, Milwaukee
  • Milwaukee City Hall, South of City Hall on Water St, Milwaukee
  • Brady Street, 1240 N Brady St, Milwaukee

So, if you are looking for something to do on the weekends, why not head to a Viewawkee location and travel back in time?

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