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Lakefront Brewery's Black Friday beers to be sold at local stores

Posted at 9:31 AM, Nov 11, 2020
and last updated 2020-11-11 10:31:08-05

MILWAUKEE — Lakefront Brewery will not be hosting a Black Friday gathering this year to sell their Black Friday beers due to COVID-19. Don't fret though, you can purchase the limited-time beers at local stores.

Each year, Lakefront Brewery sells special limited-time beers to celebrate the holiday season. This year, though, that will look a little different.

"With COIVD-19 cases raging across Wisconsin, there will be no Black Friday gathering at Lakefront Brewery. Instead, all 5,000 bottles of the 2020 vintage will be distributed to liquor stores throughout the Milwaukee area," wrote Lakefront Brewery in a press release.

There will be three different beers available at stores like Total Wine, Otto's, and Discount Liquor. According to Lakefront Brewery, the limited-time beers are:

2020 Black Friday Imperial Stout – Lakefront’s biggest stout has been aging in bourbon barrels all year long. This year’s vintage is one of the best Black Fridays brewed and sports a 14.2% abv.

2020 Black Friday Barleywine – With flavors of caramel, brown sugar, vanilla, almond and oak, the Black Friday Barleywine has been aging in bourbon barrels since February. It has a 14.9% abv.

2020 Black Friday Christmas Ale – Featuring holiday spices and complex depth that have been aged in Wollersheim brandy barrels all year. Perfect for holiday enjoyment and has a 13% abv.

This year, not only will there be 2020 Black Friday beers available, but 3,000 bottles of 2019 Black Friday beers as well, the Brewery said in a press release.

“So, at this point, 2020 has become a punchline and even Black Friday won’t be spared this weird moment in our history,” said Lakefront Brand Manager, Michael Stodola. “It may be a treasure hunt for some folks, but there are 5,000 2020 Black Friday bottles and 3,000 2019 Black Friday out there, waiting to be found.”

Finally, there will also be a 5-year-old Black Friday V available at the Brewery only. Lakefront Brewery said more information on that is forthcoming. They said the beer has been in bourbon barrels for over 5 years and will be bottled as a 750mL.

The beers will be available all across the metro area beginning on Black Friday, Nov. 27. For more information, click here.

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