It's a sweet time to cheer on the Marquette men's basketball team.
Students can now wear their pride with the new 'Sweet 16' merchandise at the spirit shop on campus.
The merch starts at $35.
Larry Birkett, director of retail and licensing for Marquette, joined TMJ4 News at 4 to discuss the new 'Sweet 16' merchandise.
The launch of the new merch is just days ahead of Marquette's showdown against the 11th-seeded North Carolina State Wolfpack in the 'Sweet 16'.
TMJ4's live coverage starts Thursday at 4 p.m. Tip-off for Friday night's game is at 6:09 p.m.
If you'd like to purchase the 'Sweet 16' merchandise, click here.
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