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Women's clothing chain Dressbarn to close all its 650 stores, includes 11 Wisconsin locations

Posted at 8:06 AM, May 21, 2019
and last updated 2019-05-21 09:06:08-04

Dressbarn, the women's clothing chain that's been around for nearly 60 years, is closing all 650 of its stores.

The company's chief financial officer, Steven Taylor, said Dressbarn has not been operating at an "acceptable level of profitability in today's retail environment."

Its owner, Ascena Retail Group Inc., says it wants to focus on its more profitable brands. Ascena also owns Ann Taylor, Lane Bryant and other clothing stores.

The company did not say when Dressbarn will shut all its stores. Dressbarn employs about 6,800 people.

There are 11 Dressbarn locations in Wisconsin, including Brookfield, Racine, and West Bend.

After the news was announced Monday, shares of Ascena Retail Group Inc. rose 2.6% to $1.17 in extended trading. Shares of the Mahwah, New Jersey-based company are down more than 50% so far this year.