"We try to donate to everything that we can I mean it's just something we do," said Jenni Waller, a customer.
Most people donate without knowing pancreatic cancer is a cause important to Swan's Pumpkin Farm.
"I know that everything counts when you're donating so even the smallest amount can help," said Joe Campbell, a customer.
Swan knew something wasn't right when he started losing weight quickly. Doctors found a cyst, which led to surgery where part of Swan's pancreas was removed. Chemo to fight pancreatic cancer came next.
"Last pumpkin season I struggled through and I had a lot of good help from the staff here at the farm, but this year I'm back to almost normal," Swan said.
One-hundred percent of the proceeds raised goes directly to pancreatic cancer research.
"Hopefully to make a difference so that down the road there's they find a cure for it and generations to come will have a little easier time," Swan said.
Customers have raised $3,500 so far. You can round up through Oct. 31.