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Jelly Belly Sparkling Water hitting store shelves

Jelly Belly Sparkling Water
Posted at 7:25 AM, Jan 23, 2020
and last updated 2020-01-23 08:25:32-05

Your favorite jelly beans are taking on a new, liquid form.

Joffer Beverage Company announced that the iconic flavors of Jelly Belly jelly bean candies were coming in a fun format: sparkling water.

The launch will include eight flavors: French Vanilla, Lemon Lime, Orange Sherbet, Piña Colada, Pink Grapefruit, Tangerine, Very Cherry and Watermelon.

The water will only have two ingredients, carbonated water and natural flavors with zero sugar, zero calories and zero sweeteners.

"We were on the back patio, drinking a couple of the more popular sparkling water brands, when I said out loud, 'If only someone could nail a sparkling water with really stand-out flavors,'" said Stephen Joffer, a co-founder of Joffer Beverage Company in a press release. "The lightbulb came on when my dad suggested, 'Why not our own Jelly Belly flavors? We are known for flavor innovation after all.'"

The drink will launch next week at Hy-Vee stores and online at jellybelly.com.

Jelly Belly Sparkling Water will be available in cartons of eight 12-ounce cans.

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