MILWAUKEE -- The best way to Black Friday shop is to beat the sellers at their own game. There is an app that will help you make sure you are getting the best deal.
ShopSavvy scans the barcode on the item you want to buy. It searches for what's listed online and shows you what it is selling for elsewhere.
"Is this an app that you would use?" asked TODAY'S TMJ4 reporter Julia Fello. "Probably, because I do use all the store apps and compare that way, and it takes a little bit longer so this one kind of aggregates it in just a few seconds," said Walmart shopper, Debbie Broyles-Kreitlow.
If you would like to find this app for you iPhone or Android, click here.
For tech companies like Wantable.com, based right here in Milwaukee, they are hoping to cash in on the minds of a different shopper.
"Last Black Friday we had 40 employees, and now were at 72 or 73 employees," said Jalem Getz, the president of Wantable.com.
Wantable.com is waiving their styling fee this Black Friday. Personal stylists work with customers and send them clothes they may want to purchase.
With so much clutter on the internet, their goal is to set themselves apart from the rest and keep growing.
"California and now New York have become our two biggest markets," Getz said.