Pillsbury's 'ugly' Christmas sweaters sold out within a couple hours

National Ugly Christmas Sweater Day is Dec. 21
Posted: 6:27 AM, Dec 06, 2018
Updated: 2018-12-06 07:27:57-05
Pillsbury's 'ugly' Christmas sweaters sold out within a couple hours

A well-known General Mills food brand is now selling sweaters.

Pillsbury has released its first-ever Pillsbury Ugly Christmas Sweater holiday line. The wearables have wintery themes and bright colors and feature the brand's icons, the Doughboy and crescent rolls.

The sweaters were available at , but sold out in just a couple hours after going up for sale Wednesday, Dec. 5. However, there is still a chance to get a sweater (today only) through a sweepstake at .

Options include:

  • "Let it Dough" – With a wintery theme, this sweater highlights two of Pillsbury's most beloved icons - the Doughboy and crescent rolls – complete with a baking-inspired phrase that will leave spirits merry and bright!
  • "It's Lit" – Rock the Doughboy in this themed sweater. Gifts, twinkling lights and a perfectly decorated tree stand out against the traditional Christmas color scheme of this design.

"Ugly Christmas sweaters have become a new tradition in recent years. As people celebrate Christmas, we wanted our Doughboy to join in on the fun," Cassi Dermody, marketing communications manager for Pillsbury, said in a news release. 

Pillsbury is encouraging Doughboy-lovers to "don their Doughboy apparel" on Dec. 21 — which is considered National Ugly Sweater Day.