MILWAUKEE — Here are the promotions for this year's Summerfest, which will have free or discounted admission each day of the festival.
Last year, 14% of all attendees took advantage of these promotions, Summerfest organizers said in a news release.
In addition, the official Summerfest App, sponsored by Pepsi, was just released and is free to download on the Apple or Google Play stores. Fans who download the app can claim up to 15,000 free digital admission tickets to Summerfest on July 4, while supplies last.
Summerfest 2019 Admission Promotions:
Wednesday, June 26 • Noon to 3 p.m.
JOHNSON CONTROLS STOMP OUT HUNGER DAY
All patrons who arrive between noon and 3 p.m. and donate three nonperishable food items will receive one free admission ticket, valid for the day and time of the promotion only. Canned peaches and pears are especially appreciated. Donations will be accepted at all three gates. All donations benefit Hunger Task Force.
Thursday, June 27 • Noon to 6 p.m.
THROWBACK THURSDAY PRESENTED BY PICK ‘N SAVE
Enjoy a collection of music through the decades from artists including Foghat, 10,000 Maniacs, Steve Earle & The Dukes, Paul Oakenfold and more. From noon to 6 p.m., all beverages will be 50% off (excluding frozen drinks, specialty coffee drinks and smoothies). In addition, Pick ‘n Save shoppers can earn four free Summerfest tickets for every $50 they spend at Pick ‘n Save locations through May 28. The offer is printed at the bottom of the receipt and must be redeemed in person at the Summerfest ticket windows at the entry gates on June 27 from noon to 6 p.m. Tickets are only valid for the day and time of the promotion. Limit three offers / 12 tickets per transaction.
Friday, June 28 • 12:00 – 3 p.m.
SHOW YOUR COLLEGE PRIDE DAY WITH ENERGY 106.9
All patrons who arrive between noon and 3 p.m. wearing a shirt or hat representing the participating colleges or universities will receive one free admission ticket. New this year, high school students who present a verified high school ID during this promotion will also receive one free admission ticket. Tickets are only valid for the day and time of the promotion. Only shirts or hats from the following colleges or universities will be accepted:
• Alverno College
• Bryant & Stratton College
• Cardinal Stritch University
• Carroll University
• Carthage College
• Concordia University
• Gateway Technical College
• Herzing University
• Marquette University
• Medical College of Wisconsin
• Milwaukee Area Technical College
• Milwaukee School of Engineering
• University of Wisconsin-Milwaukee
• University of Wisconsin-Platteville
Stop by the Mid Gate Promotions Booth to receive your ticket, then head over to your school’s booth to say hello and show your support!
Friday, June 28 • 3-4 p.m. (while supplies last)
AEM MANUFACTURING DAY
The Association of Equipment Manufacturers (AEM), the Milwaukee-based leading trade organization for the off-road equipment industry, celebrates its 125th anniversary by honoring men and women who work in manufacturing. The first 400 patrons from 3-4 p.m. at the Mid Gate Promotions tent will receive one free admission ticket, valid for the day and time of the promotion only.
Saturday, June 29 • Noon–3 p.m. (while supplies last)
The first 1,200 patrons who present an original, specially marked receipt showing a minimum purchase of $15 made at a Goodwill Store & Donation Center from June 1 – June 29 will receive one free admission ticket, valid for the day and time of the promotion only. No copies or handwritten receipts will be accepted. Arrive early for this promotion.
Sunday, June 30 • Noon–3 p.m. (while supplies last)
KOHL’S FAMILY DAY
The first 2,500 patrons who donate three nutritious, nonperishable food items for kids will receive one free admission ticket, valid for the day and time of the promotion only. Suggested items include canned chicken or tuna, fruits canned in 100% juice, and low sodium vegetables. All donations benefit Hunger Task Force.
Sunday, June 30 • Noon–3 p.m.
SUMMERFEST MILITARY APPRECIATION DAY
All active-duty military personnel and veterans, along with up to four family members, who present their Military ID at the designated turnstile at any gate will be admitted for free. Please attend the Military Appreciation Ceremony, featuring representatives from each branch of the military, at 3:15 p.m. at the U.S. Cellular® Connection Stage, produced in partnership with the War Memorial Center.
Tuesday, July 2 • Noon–3 p.m.
SENTRY FOODS CHILDREN’S FEST DAY WITH TODAY’S TMJ4
All patrons arriving between noon and 3 p.m. will be admitted for free. Spend a fun-filled day with the family enjoying Children’s Fest activities, including the Map of Fun and the Family Ticket Package drawing. Select food vendors will offer discounts on food and beverage items.
Wednesday, July 3 • Noon–4 p.m.
DIRECT SUPPLY SENIORFEST DAY
All patrons ages 60+ will be admitted for free when they present their ID at the designated turnstile at any gate. Admitted seniors will also receive a voucher for $2 off a food or nonalcoholic beverage purchase over $10. Spend the day enjoying music spanning a range of genres, including The Association, The Britins, The Booze Brothers, Bryan O’Donnell, the Direct Supply Golden Idols and many more.
Wednesday, July 3 • Noon–3 p.m.
H.O.G.® MEMBER DAY AT SUMMERFEST
Receive one free admission ticket when presenting a valid H.O.G.® (Harley Owners Group®) card. One admission per card; valid for the day and time of the promotion only. In addition, H.O.G.® members will have exclusive access to the Harley-Davidson™ Hospitality Deck located at the Harley-Davidson™ Roadhouse between noon and 5 p.m. Limited space; first-come, first-served. Once the deck reaches capacity, access will be on a “one out, one in” basis.
Thursday, July 4 (while supplies last)
DOWNLOAD THE SUMMERFEST APP FUELED BY PEPSI
Claim your free ticket —15,000 free digital admission tickets are being offered when you download the Summerfest App. Valid only for July 4. Limit one per device.
Saturday, July 6 • Noon–3 p.m. (while supplies last)
NORTHWESTERN MUTUAL MAKE A CHILD SMILE DAY
The first 1,500 patrons who donate new or gently used children’s books with a $10 minimum value will receive one free admission ticket, valid for the day and time of the promotion only. Picture books and early readers for children ages birth through 10 are preferred. All books collected at the Mid Gate Promotions Booth will be donated to Next Door.
Sunday, July 7 • Noon–3 p.m.
SUMMERFEST FAN APPRECIATION DAY PRESENTED BY MEIJER
All patrons arriving between noon and 3 p.m. will be admitted for free, compliments of Meijer and Summerfest!
MILWAUKEE BUSINESS JOURNAL POWER LUNCH
All patrons presenting an original coupon (printed in the Milwaukee Business Journal) at any ticket window will receive one free admission ticket, valid Tuesday through Friday from noon to 2 p.m. on the day the coupon is redeemed. Duplications will not be accepted, original coupons only.
All exchanges, unless otherwise stated, will take place at the Mid Gate Promotions Booth, which is located at the Mid Gate Plaza. All admission promotions are subject to change.