MILWAUKEE -- A new activity is coming to Milwaukee and involves throwing axes, but it's safer than it sounds.
The owners of Bounce Milwaukee , a family entertainment center in Bay View plan to add ax throwing lanes to their business, starting in the next several months. It will become the first ax throwing venue in Wisconsin.
Becky Cooper-Clancy, who owns the business with her husband Ryan says they are taking over the space next to their current location to add the new activity.
"It seems very primal and energetic but it's safe and it's great for everybody to do," said Cooper-Clancy.
Ax throwing is a sport mostly practiced in Canada. In recent years, ax throwing establishments have opened in major US cities like Chicago and New York.
It's similar to playing darts, where you aim for a target to score points.
"You grab the ax, you line yourself up, you step, you throw, pretty similar to throwing a baseball or a football but it's an ax," said Cooper-Clancy.
She says they opened Bounce in 2014 and currently offer laser tag, rock climbing and arcade games, along with bouncing on inflatables.
The couple learned about ax throwing on a trip to Canada and decided to add it to their offerings.
The new ax throwing area will be closed off and structured like batting cages. Trained staff members will oversee the activity and offer coaching tips.
Bounce does service alcohol but Cooper-Clancy says they don't expect that to be an issue.
"We do have other attractions besides our awesome bar," she said. "We don't have trouble with that anyway. We don't over serve, we try to keep those things under control. We find that people are going to be doing the activity and then having a drink, they're not just sitting at the bar and getting drunk."
They received approval from a city zoning board last week to go forward with the plans. Construction will begin after Thanksgiving.
They are also working with the National Axe Throwing Federation and have a consultant coming in to help them set up.
They plan to offer men's and women's leagues and say everything will be done in the safest manner possible.
"Im first and foremost an overprotective mom, so I'm thinking through those things every minute of every day anyway," said Cooper-Clancy.